CONSUMER SELECTS

DEMOGRAPHIC SELECTIONS

• Age
• Educational Level
• Ethnicity
• Gender
• Homeowner
• Income
• Martial Status
• Occupation
• Presence of Children
• Presence of Credit
• Renter

EDUCATION LEVEL

• College
• Bachelors Degree College
• Masters Degree College
• Ph.D.
• College Grad
• College Student
• GED
• High School Graduate
• Online College
• Some College
• Vocational

GEOGRAPHIC LOCATION

• State
• County
• City
• SCF
• Zip code
• Roof Top Radius

INCOME LEVEL

• Less than $25,000
• $25,000 – $50,000
• $50,000 – $75,000
• $75,000 – $100,000
• $100,000 – $150,000
• $150,000 – $200,000
• $200,000 – $250,000
• $250,000+

ARTS

• Art
• Arts & Crafts
• Dance/Ballet & Jazz
• Performing Arts
• Models & Actors
• Music
• Musical Instruction
• Musical Instruments
• Paintings
• Sculpting
• Theatre

AILMENTS

• Alzheimer’s
• Angina
• Arthritis
• Asthma
• Allergies
• Back Pain
• Balding
• Blindness
• Breast Cancer
• Cancer
• Children’s Health & Fitness
• Clinical Depression
• Diabetes
• Emphysema
• Epilepsy
• Headaches
• Hearing Difficulty
• Heartburn
• Heart Disease
• High Cholesterol
• Migraines
• Osteoporosis
• Parkinson’s Disease
• Physical Handicap
• Ulcer

AUTOMOBILE IN THE MARKET

• Make
• Model
• Price Range
• 0-3 months
• 3-6 months
• 6-12 months

AUTOMOBILE OWNERS

• Year
• Make
• Model

CONSUMER GOODS AND INTEREST

• Audio/Visual
• Books & Information
• Cell Phones
• Clothing (mens, women, children)
• Clubs
• Cosmetics
• Colognes
• Computer Hardware & Software
• Dining/Restaurants
• Electronics
• Foods
• Furniture
• Internet Merchandise
• Jewelry
• Music CD’s
• Online Buyers
• Party Supplies
• Recipes
• Service Organizations
• Singles
• Teens
• Toddlers
• Toys

EDUCATION AND EMPLOYMENT

• College
• Education /General
• Jobs & Employment
• Primary Education
• Science
• Technical

ENTERTAINMENT

• Clubs
• Concerts
• Events
• Online Entertainment Users

HEALTH AND FITNESS

• General Fitness
• Personal Training
• Yoga
• Palates
• Running
• Weights
• Tennis
• Spa
• Supplements
• Cross Training
• Cycling
• Swimming

HEALTH AND MEDICAL

• Alternative Medicine
• Contact Lens/Eyeglass
• Disabilities
• Exercise Equipment
• Fitness
• Herbal Remedies
• Nutritional Supplements
• Weight Loss
• Healthy Living

HOBBIES AND INTERESTS

• Antiques
• Auctions
• Camping
• Cigars
• Collectibles
• Gardening
• Hiking
• Outdoor Adventure
• Hunting
• Pets
• Photography
• Politics
• Religion
• Travel

HOME

• Decoration / Design
• Home Improvement
• Vacation Homes

MUSIC

• Alternative
• Rock
• Big Band
• Classical
• Country
• Easy Listening
• Jazz
• Opera
• Rap
• World/Ethnic

PERSONAL BUSINESS

• Annuities
• Automotive Insurance
• Business Services
• College Savings/529’s
• Commodities/Speculators
• Debt Reduction/Consolidation
• Entrepreneurs
• Financial Planning
• Home Based Business
• Insurance
• Life Insurance
• Mortgage Refinancing/Cash Out
• Mutual Funds
• Office Equipment
• Office Supplies
• Opportunity Seekers
• Personal Finance & Investment
• Property & Casualty Insurance
• Real Estate Investment
• Retirement Planning
• Stocks, Bonds & Estate Planning

PERSONAL INTERESTS

• Arts
• Collecting
• Cooking
• Do-It Yourself
• Fine Dining
• Gambling: Lottery, Casino, Sweepstakes
• Homemaking
• Music
• Nature
• Performing Arts
• Photography
• Reading
• TV/Games
• Wine Tasting

SPORTS

• Baseball
• Basketball
• Boating or Sailing
• Camping or Hiking
• Collectible Sports Items
• Events
• Fishing
• Fitness
• Football
• Golf
• Hockey
• Hunting
• NASCAR
• Professional Sports Fan
• Snow Skiing
• Soccer
• Sports (General)
• Sports Apparel
• Sports Equipment
• Sporting Goods
• Water Skiing
• Extreme Sports

TRAVEL AND VACATIONS

• Family Vacations
• Business Travel
• Car rentals
• Cruises
• Discounted Airfares
• Guided Tours
• International Adventure
• International Travel
• Lodging and Resorts
• Outdoor Adventure
• Romantic Vacations
• Special Needs Travel
• Theme Parks
• Train travel
• Travel and Vacations (General)
• Vacation Rentals and Timeshares

VEHICLES AND TRANSPORTATION

• Airline Travel
• Bicycles
• Boats
• Motorcycles
• Planes
• Recreation Vehicles
• Trucks

B2B SELECTS

BUSINESS INDUSTRY

• SIC Code
• Agriculture, Forestry
• Construction
• eCommerce / eTail
• Education
• Engineering
• Finance
• Fishing Mining
• Government
• Information Technology
• Insurance
• Manufacturing
• Political
• Public Administration
• Real Estate
• Retail
• Sales, Marketing, Management
• Services
• Transportation
• Wholesale/Distributors

COMPANY REVENUE

• Less than $100,000
• $100,000 – $500,000
• $500,000 – $1 Million
• $1 Million – $5 Million
• $5 Million – $10 Million
• $10 Million – $25 Million
• $25 Million – $50 Million
• $50 Million – $100 Million
• $100 Million – $250 Million
• $250 Million – $500 Million
• $500 Million +

COMPANY SIZE

• 1-9
• 10-24
• 25-49
• 50-99
• 100-249
• 250-499
• 500-999
• 1,000-4,999
• 5,000-10,000
• 10,000 +

GEOGRAPHIC LOCATION

• State
• County
• City
• SCF
• Zip code

JOB TITLES

• Account Executives
• Accounting Professionals
• Administrators
• Associate
• Business Managers
• C-Level Executives
• Chairman
• Educational Professionals
• Engineering Professional
• Executive Administrative Assistant
• Executive Vice President
• Facilities Managers
• Female Executives
• Finance Professionals
• Director
• General Counsel
• Healthcare Professionals
• Hispanic Executives
• Human Resource Executives
• Insurance Professionals
• IT Executives
• Legal Professionals
• Management Professionals
• Manager
• Marketing Professionals
• Mortgage Professionals
• Office Managers
• Operation Executives
• Owner
• President
• Production Executives
• Real Estate Professionals
• Sales Professionals
• Senior Vice President
• Shipping/Receiving Professionals
• Supervisors
• Treasurer
• Vice President
• Vice President of Sales

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